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Springfield SEO Services

Our company provides businesses support in four major areas: search engine optimization (SEO), local optimization, video optimization, and reputation management. These services will help improve your company web site's visibility on the internet and organic standing in the search results on the major search engines Google, Yahoo, and Bing. In the process, your standing improves on many of the smaller search engines as well. A direct correlation is found between a better ranking in the search engines and increases in visitors, leads, and revenue growth.

Our founder has been working in internet marketing solutions and search engine optimization since 1996. In that time, search engine optimization has evolved and requires constant study and understanding of multiple, constantly changed search engine algorithms and the search engines themselves, such as Google, Yahoo, and Bing. Through years of experience, he developed proprietary methods for making web sites "SEO friendly" and therefore highly visible in search engine results. The experience and continual updating of our methods means our clients regularly achieve success in search engine rankings, even as the search engines and algorithms change. We have a global client base, with customers in the USA, Canada, Europe, and Asia. More than 90% of our clients renew - further proof that our clients see success and a return on their investment into SEO.

Web design is not the same as SEO – a well-designed website is only part of the equation to a successful internet marketing strategy. We work in search engine optimization, specializing in working specifically on the code within your site to increase traffic, therefore increasing leads and revenue from the web site. We individualize our methods to each client's needs for the best results. With local optimization, our clients can take advantage of the fact that 70% of US households use the internet to make a local purchase, and we will help their sit show up higher in Google Places. As Google and other search engines have started indexing video in their search results, we provide video optimization so our clients' videos also perform well in the search results.

Here is a partial list of services we offer:

  • Keyword Research and Recommendations: This is the most important part of the SEO process. We determine the optimal keyword phrases for your business. Often, the phrases thought to be popular are not actually used by most searchers.
  • Competitive Analysis: This service helps you learn who your top internet competitors are and what they are doing to get their visitors. We then analyze their sites to find the best ways to leap frog and "out-rank" them in the search engines.
  • Meta Tag/Code Optimization: The underlying code of a web site, called the meta data, holds information that search engine spiders gather when creating search results lists. By optimizing both the content and underlying code, a web site can move higher into the rankings on search results.
  • Content Optimization: Knowing the optimal keyword phrases is only the first step; using them effectively in the content of the web site is next. Here, we create the correct balance between word count, number of keyword phrases, and information within the site's content to achieve the best results in search engines.
  • Site Sculpting: The Page Rank of a site is the energy flowing to and from that page based on inbound and outbound links. By properly structuring and managing the links on your pages, we can influence the Page Rank and how it is distributed throughout your site.
  • Site Map Installation: Site maps direct the search engine spiders to the most important and relevant urls on the site, so that the landing pages and subpages are easily accessible. This allows for quick and accurate indexing by the search engine.
  • Google Analytics Installation: Google Analytics generates detailed statistical information about the visitors to a web site. This information will help you make informed decisions about your internet marketing campaign and analyze its effectiveness.
  • Search Engine and Directory Submission: Once the optimization of your site is complete, we will submit it to the search engines and directories so that they will start to visit! As the spiders start "crawling" your optimized site, the site's visibility and link popularity will improve.
  • Reporting: We offer several reports for our clients, such as Google Analytics reports, web trends reports, and ongoing site recommendations and SEO enhancements. These reports allow you to understand the results of your investment in SEO, the performance of your internet marketing campaign, and how you can continue to improve and perform strongly within search engine results.

As you can see, we offer a wide range of services that are designed to enhance your internet marketing and help your company's site perform better in search engine results. Please contact us for a consultation to learn how we can help you.